Alton Sports

The League's Sponsors

Stacks Image 34

Alton Sports was founded in 2001 with the simple objective of making sure people are fitted in the correct footwear. This has seen us develop into one of the south of England’s most well respected authorities in running gear and footwear fitting. Being a Family owned and run business has helped us maintain our core values offering the customer great value purchases and service that is second to none.

Our Parent store in Alton was where it began, taking over from the small town sports shop, turning it into a running destination. Opening our Farnham branch in 2009 was the next step in our evolution, expanding our reach that little bit further north and incorporating a few other specialties for example triathlon specific kit (shoes, accessories and apparel). Our latest venture has seen us take control of Just Run in Eastleigh, near Southampton. This was in 2011 and it has seen people as far west as Bournemouth and Exeter travel to make use of our expertise.

We have a very diverse team with many of our staff members being involved in various running disciplines including 800m to 10km on the Track or Road, Half Marathon to Triathlon and everything in between. Some of our colleagues compete to a high level in both domestic and international competition. Our skills are wide ranging from having qualifications in anatomy and physiology to nutrition to postural assessment and even exercise and coaching.

We stock probably the most comprehensive range of running footwear across the south, with all major brands accounted for. We don’t shy away from innovation in the industry and are keen for our customers to try the latest in running trends and know about the very latest in technology.

We don’t just cater for runners in store. We accommodate other sports including Rugby, Football, Netball, Tennis and many more. If you would like to know more about the company or the services and products we offer please call us on 01429 84101.